{"id":13915,"date":"2025-10-02T08:00:18","date_gmt":"2025-10-02T08:00:18","guid":{"rendered":"https:\/\/coinsrise.net\/blog\/rumble-at-the-core-how-tether-plans-to-dominate-the-us-stablecoin-market\/"},"modified":"2025-10-02T08:00:18","modified_gmt":"2025-10-02T08:00:18","slug":"rumble-at-the-core-how-tether-plans-to-dominate-the-us-stablecoin-market","status":"publish","type":"post","link":"https:\/\/coinsrise.net\/blog\/rumble-at-the-core-how-tether-plans-to-dominate-the-us-stablecoin-market\/","title":{"rendered":"Rumble At The Core: How Tether Plans To Dominate The US Stablecoin Market"},"content":{"rendered":"<p>Tether, the powerhouse behind the world\u2019s largest stablecoin by trading volume, USDT, has unveiled a strategic plan to expand its presence in the US market, a landscape that has evolved significantly under the Trump administration.\u00a0<\/p>\n<p>With the recent enactment of the GENIUS Act, which establishes a new regulatory framework for stablecoins and cryptocurrency firms issuing dollar-pegged cryptocurrencies, Tether is eager to capitalize on these developments.<\/p>\n<h2>Tether&#8217;s US Market Comeback<\/h2>\n<p>In a recent <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2025-10-01\/tether-to-distribute-coins-on-conservative-video-platform-rumble\" target=\"_blank\" rel=\"noopener nofollow\">interview <\/a>with Bloomberg, Tether&#8217;s CEO, Paolo Ardoino, reaffirmed the firm\u2019s plans to launch a new token, USAT, designed to comply with US regulations. Central to Tether&#8217;s strategy is its partnership with Rumble, a growing video platform with a substantial user base.\u00a0<\/p>\n<p>Notably, Tether holds a 48% stake in Rumble, following a notable $775 million investment in the company made in 2024. Ardoino emphasized the significance of Rumble&#8217;s 51 million monthly active users, stating, \u201cThat is already a huge amount of users if you compare to what the competition has now in the United States.\u201d<\/p>\n<p>The US stablecoin market includes Circle (CRCL), the issuer of the second-largest dollar-pegged cryptocurrency, USD Coin (USDC), and a host of new entrants in the stablecoin arena.\u00a0<\/p>\n<p>The Trump administration has prioritized the growth of privately issued stablecoins, particularly through the GENIUS Act, which aims to create a supportive environment for issuers.\u00a0<\/p>\n<p>Tether, having faced scrutiny in the past\u2014including a $41 million fine for allegedly misrepresenting its reserves\u2014has recently made a concerted effort to re-establish its foothold in the US market.\u00a0<\/p>\n<h2>Aiming For $500 Billion Valuation<\/h2>\n<p>With a profit of $4.9 billion recorded in the second quarter of the year, Tether has strategically invested its reserves in cash-like assets, including US Treasuries, generating significant interest income.\u00a0<\/p>\n<p>The company&#8217;s recent ventures also <a href=\"https:\/\/bitcoinist.com\/tether-eyes-gold-mining-as-new-frontier-for-profit\/\" target=\"_blank\" rel=\"noopener nofollow\">extend into various industries<\/a>, encompassing artificial intelligence (AI), energy, and commodities. Ardoino outlined that Rumble&#8217;s upcoming crypto wallet will play a crucial role not only for USAT but also for Tether&#8217;s tokenized gold product.<\/p>\n<p>Rumble&#8217;s CEO, Chris Pavlovski, echoed Ardoino&#8217;s sentiments, stating that the partnership embodies the principles of free speech and decentralized finance (DeFi).\u00a0<\/p>\n<p>\u201cRumble represents free speech just as Tether\u2019s cryptocurrency and a decentralized internet represent true liberty,\u201d he noted, highlighting the shared vision that unites the two companies.<\/p>\n<p>Additionally, Tether is seeking to raise up to $20 billion for a 3% stake, potentially valuing the company at around $500 billion. Ardoino described this valuation as a bargain, although he did not provide detailed calculations.\u00a0<\/p>\n<p>Should this fundraising effort succeed, Tether plans to allocate part of the proceeds towards developing an artificial intelligence platform designed to function on low-cost smartphones in emerging markets, particularly in Africa and South America.<\/p>\n<p>Tether\u2019s CEO also mentioned the creation of an offline, artificial intelligence-powered language translation application as part of this initiative.<\/p>\n<p><img decoding=\"async\" class=\"size-large\" src=\"https:\/\/www.tradingview.com\/x\/QNGEyhfn\/\" alt=\"Tether\" width=\"1814\" height=\"928\" loading=\"lazy\" \/><\/p>\n<p>Featured image from DALL-E, chart from TradingView.com\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tether, the powerhouse behind the world\u2019s largest stablecoin by trading volume, USDT, has unveiled a strategic plan to expand its presence in the US market, a landscape that has evolved significantly under the Trump administration.\u00a0 With the recent enactment of the GENIUS Act, which establishes a new regulatory framework for stablecoins and cryptocurrency firms issuing&hellip;<\/p>\n","protected":false},"author":1,"featured_media":13916,"comment_status":"","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[827],"tags":[14,15,26,4270,4140,675,676,677,679,5321,5447],"class_list":["post-13915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tether","tag-crypto","tag-crypto-market","tag-crypto-news","tag-paolo-ardoino","tag-stablecoin-market","tag-tether","tag-tether-usdt","tag-tether-ceo","tag-tether-news","tag-tether-us-expansion","tag-usat"],"_links":{"self":[{"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/posts\/13915","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/comments?post=13915"}],"version-history":[{"count":0,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/posts\/13915\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/media\/13916"}],"wp:attachment":[{"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/media?parent=13915"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/categories?post=13915"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/coinsrise.net\/blog\/wp-json\/wp\/v2\/tags?post=13915"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}